brand — shoes
Jordan
Jordan Brand is a global sportswear and lifestyle brand created by Nike around basketball legend Michael Jordan. It originated as a performance basketball shoe line and has evolved into a cultural symbol of excellence, confidence, and street culture. The brand produces a wide range of footwear, apparel, and accessories, blending athletic heritage with contemporary style.
Items
12 items cataloged
Jordan — shoes
Jordan 1 Low 'Panda'
$129
Jordan — shoes
Jordan 1 Mid 'Black and White'
$121
Jordan — shoes
Jordan 1 Retro High OG 'Green Glow'
$159
Jordan — shoes
Jordan 11 Retro 'DMP Gratitude' (2023)
$204
Jordan — shoes
Jordan 3 Retro 'Craft Ivory'
$205
Jordan — shoes
Jordan 4 Retro 'Military Blue'
$250
Jordan — shoes
Jordan 4 Retro 'Oxidized Green'
$187
Jordan — tops
Jordan Flight MVP Fleece Pullover Hoodie
$62
Jordan — bottoms
Jordan Flight MVP Statement Fleece Pants
$61
Jordan — tops
Jordan Jumpman T-Shirt
$26
Jordan — shoes
Jordan Spizike Low 'White Cement'
$133
Jordan — shoes
Jordan Stadium 90 'White Neutral Grey'
$129About
Jordan Brand is a global sportswear and lifestyle brand created by Nike around basketball legend Michael Jordan. It originated as a performance basketball shoe line and has evolved into a cultural symbol of excellence, confidence, and street culture. The brand produces a wide range of footwear, apparel, and accessories, blending athletic heritage with contemporary style.
Jordan was founded in 1997, is headquartered in Beaverton, Oregon, United States, is owned by Nike, Inc.. FITPIC tracks the brand across shoes, tops, and outerwear, with researched USD pricing from $30 to $500.
Signature guide topics for Jordan include Jordan Brand, Air Jordan shoes, Jordan apparel, and Michael Jordan sneakers. The brand page focuses on verified history, ownership, categories, and current price context for the FITPIC catalog.
Questions
Questions about Jordan
When was the Jordan Brand officially established as a separate entity from Nike? ▾
The Jordan Brand was officially introduced as a distinct division of Nike in 1997.
What is the significance of the "Jumpman" logo? ▾
The "Jumpman" logo is a silhouette of Michael Jordan, first appearing on the Air Jordan III in 1988, and became the official logo for the Jordan Brand in 1997, symbolizing excellence and the brand's identity.
What was the original retail price of the first Air Jordan shoe? ▾
The original Air Jordan 1, released in April 1985, retailed for $65.
Is Jordan Brand considered a luxury brand? ▾
While not a traditional luxury brand by origin, Jordan Brand is often described as a premium lifestyle brand with luxury-level cultural status in sneaker and streetwear culture, driven by its heritage, scarcity, and identity.